With prestige and sophistication, the all-new GL8 Landjet luxury golden-label MPV, a premium choice in the 300,000 RMB home-use MPV segment.
- 27 August, 2024
Recently, the luxurious Buick GL8 Horizon, a new MPV under the SAIC General Motors Buick brand, was officially launched with a starting price of 269,900 RMB, making it accessible for entry-level buyers under 270,000 RMB. This has introduced a strong sense of value to the market. From now until November 30, customers who place orders can enjoy up to 40,000 RMB trade-in subsidies, an additional 5,000 RMB purchase subsidy for specified brands, flexible financing options ranging from 24 to 60 months, five years of maintenance (five visits), and exclusive smart screens in the rear cabin, among other benefits. For more details, please consult a Buick dealer. The new vehicle is already arriving at Buick dealerships nationwide.
The newly launched GL8 Horizon is based on Buick's unique understanding of the MPV segment and forward-thinking insights into consumer trends. It inherits the eight golden principles of Buick MPVs, achieving advancements in design, comfort, quality, intelligence, and safety across all dimensions. With over 25 product advantages, it sets the standard for luxury and comfort in its segment, providing family users with a higher quality, more prestigious all-scenario MPV travel experience.
In terms of exterior design, the GL8 Horizon utilizes Buick's PURE Design language, expertly blending elements of Eastern landscape aesthetics, modern beauty, and digital technology, showcasing its luxurious and elegant demeanor.
Unlike many MPVs on the market that exceed 5.3 meters in length or 2 meters in width, the GL8 Horizon considers the actual usage needs on Chinese urban roads and in city centers. It maintains a golden body size of 5219×1878×1807mm with a wheelbase of 3088mm. The well-proportioned body design and dimensions not only perfectly match national parking standards and allow access to most underground garages, thus providing users with greater convenience, but they also ensure ample headroom, legroom, and knee room across the three rows, guaranteeing every passenger a comfortable seating position.
The interior of the GL8 Horizon adopts a new tech-luxury design style, with high-end materials like Nappa leather covering every touchpoint, enhancing its upscale feel and creating a warm, homely atmosphere. Additionally, it incorporates a significant amount of high-quality, eco-friendly materials to care for the health of each occupant, along with exquisite craftsmanship, meticulous attention to detail, and innovative technological features that underscore its premium texture and avant-garde technological appeal.
Regarding comfort, this is a long-standing forte of Buick’s MPVs. The GL8 Horizon continues the classic seven-seat layout, with the second row featuring newly developed Nappa leather aviation seats that perfectly match the contours of the human body. The seat cushions and backs utilize Surflex slow-rebound comfort layers for the first time in the industry, paired with high-density foam to offer greater enveloping comfort and support, meeting users' demanding expectations for top-tier luxury seating — “soft upon first sit, comfortable after long sitting, and unchanged after ten years.” In addition, features such as six-way adjustable headrests, electric leg rests, and three levels of fast heating/ventilation effectively alleviate travel fatigue. The third row not only boasts the most spacious seating in its class but also features newly upgraded electric reclining and one-touch folding functions, along with side window sunshades for a more comfortable family trip.
Notably, the GL8 Horizon further enhances its library-level noise insulation, equipped with 5mm dual-layer acoustic glass for the triangular front windows and all doors, coupled with three seals on the doors and comprehensive noise reduction engineering throughout the vehicle body and drivetrain, creating a serene environment. Paired with a 12-speaker high-performance Bose audio system, passengers can experience a concert hall-like atmosphere, enjoying an immersive auditory feast. Additionally, it comes with features such as tri-zone independent intelligent air conditioning, a boss button for the front passenger seat, luxury flip-down tables, and iKey smartphone connectivity, providing families with a first-class comfort experience.
The GL8 Horizon is equipped with the next-generation VCS intelligent cockpit, featuring a 30-inch curved 6K display, Qualcomm Snapdragon 8155 chipset, and 5G communication technology. The latest iteration of eConnect smart technology introduces an AI voice assistant that responds in milliseconds, understands immediately upon speaking, and answers all inquiries, delivering a highly efficient and seamless human-machine interaction experience. Furthermore, the car's system includes a wealth of multimedia entertainment options and a vast ecosystem of applications to meet everyday usage needs, supporting Apple CarPlay and system-level FOTA upgrades, allowing Buick to push OTA updates multiple times a year for a continually refreshed smart travel experience. The new 15.6-inch ceiling-mounted smart screen provides rear passengers with an experience that allows for comfortable viewing from any position, suitable for both video and gaming, creating a unique joyful space for children.
All versions of the GL8 Horizon come with the eighth-generation Ecotec 2.0T variable cylinder turbocharged engine paired with the 9-speed HYDRA-MATIC intelligent transmission, forming a “dual champions” power combination, further boosted by a 48V mild hybrid system. This combination ensures robust power, smoothness, quietness, and fuel efficiency, handling both urban commuting and highway driving with ease. The chassis has been meticulously tuned to surpass all core indicators of driving comfort compared to its rivals, achieving an unparalleled riding experience: stable at high speeds, undisturbed over bumps, and steady on rough roads.
Furthermore, the GL8 Horizon meets the highest global safety standard, ASIL-D, featuring a rigid cage structure with ten crossbars and six longitudinals. It comes equipped with a variety of active and passive safety technologies, and is fitted with eCruise advanced intelligent driver assistance technology, offering over ten L2-level intelligent driving assistance features such as LCC intelligent lane centering, ACC full-speed range adaptive cruise control, and AEB automatic emergency braking, significantly reducing driver fatigue. The vehicle is also equipped with DOW door opening warnings, a 360-degree HD panoramic camera, a transparent chassis, a high-definition streaming interior rearview mirror, and capacitive sensing steering wheel, all cutting-edge safety configurations in its class, along with 24/7 online OnStar assistance to comprehensively protect family travel safety.
It is well-known that the Buick GL8 is truly a "evergreen tree" in the MPV market, having won the trust of consumers and market recognition with its solid product strength and quality that exceeds expectations, making it a core competitor for many "newcomers" aiming to benchmark against it. As a result, each iteration and upgrade of the GL8 stirs the market's nerves, garnering widespread attention from the industry and often eliciting warm responses in the retail market. The newly launched GL8 Horizon is focused on high-end family users who prioritize prestige and high-quality driving experiences, thoroughly upgrading its product capabilities to define a new standard of luxury and comfort for MPVs in its class. With 25 years of heritage across six generations, over 2 million satisfied users, consistent best-seller status, and a reputation for maintaining value... With these IP endorsements, the GL8 Horizon is evidently well-prepared and is expected to carve out a broader new territory in the family MPV market.
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