Ford Zongheng Outdoor Theme Park, the first outdoor theme park in China and the seventh in the world, opened in Jining, Shandong recently. It is reported that this is also the only Ford outdoor theme park outside the United States.
The "Open Fun" test drive experience event of Ford Wild Horse was held here a few days ago. The "Wild" team composed of Ford Wild Horses, led by professional instructors, deeply experienced the largest AORX®️ certified off-road track in Asia located in the "Ford Wild Outdoor Theme Park".
This track was designed by Bob Burns, a top track expert who has designed six Ford Mustang parks in North America. The design is cleverly integrated with the local natural landscape. The 9-kilometer track has almost no traces of artificial carving, just like a "breathing" off-road road. The park provides a step-by-step off-road experience. Whether it is a test ride or a test drive, North American certified professional coaches will guide the whole process and help participants improve their driving skills through professional training courses of international standards.
In addition, the park also has outdoor life experiences such as helicopters, hot air balloons, starry sky themed RVs, river tracing coffee, lure fishing, paddle boarding, camping, etc.
Whether it is a rugged trail deep in the jungle or an off-road section with almost 90-degree twists and turns, Ford Mustang can easily cope with the jungle extreme off-road challenge with its 2.3T+10AT golden powertrain, EMOD intelligent preloaded four-wheel drive system and Dana front/rear axle electronically controlled differential locks. What is particularly impressive is the off-road turning assist function of Ford Mustang Wildland Edition, which allows drivers to not be afraid of difficult tracks, just like Ford Mustang's slogan: "No road is our road."
The domestically produced Ford Mustang will be officially launched at the Beijing International Auto Show on April 25, 2024, with a manufacturer's suggested price of 299,800-438,800 yuan. The new car has launched seven models, including Yuanwan, Mozu, Mozu Bigfoot Off-Road Edition, Long Beach, Long Beach Bigfoot Off-Road Edition, Wasteland and Everglades Special Limited Edition. At the 2024 Chengdu Auto Show, Ford Mustang added Danxia Orange color, and through OTA upgrades, unlocked functions such as smart off-road road books, in-car karaoke and drone interconnection, bringing unprecedented off-road experience and personalized choices to young consumers.
In order to show the unique playability of Ford Mustang, this "Wild and Wild" event allows everyone to experience the fun of "removing doors and roofs" of Ford Mustang. At the same time, through the vehicle's central control screen connected to the drone, participants can control the drone to soar into the sky and capture and record the winter beauty along the test drive in real time.
While taking on the extreme off-road challenge, participants can also check in at the Nishan Holy Land with profound cultural heritage near the park, and experience Confucius' philosophy of life in his birthplace: "The wise enjoy water, and the benevolent enjoy mountains." Under the careful route arrangement of "Zonghengye", participants also came to the scenic Bailuwan Town, freely explored the Rizhao coastline, etc., and enjoyed an outdoor feast that combines food, sea views, adventure and culture, fully demonstrating the charm of Ford Zongheng in the field of top outdoor off-road lifestyle.
It is reported that Ford Zongheng is a new channel brand launched by Ford in China for outdoor off-road life enthusiasts. Its goal is to become a leader in top outdoor off-road lifestyle.
As a one-stop platform for Ford's outdoor off-road community activities, "Zonghengye" has held more than 800 high-quality off-road activities since its launch, covering 120 cities in 30 provinces and cities across the country, with more than 8,000 participants. The activities covered 384 routes across the country and successfully checked in at many off-road destinations including 51 popular off-road landmarks.