
Chery Automobile, which has fulfilled its promise of "new energy is welcome" in 2024, has chosen to once again fulfill its declaration of "intelligence is welcome" on its 28th birthday.
On March 18, Chery Automobile held an intelligent strategy launch conference at its headquarters in Wuhu, Anhui, and officially released its global intelligent strategy plan.
The press conference was held with great fanfare. That morning, a fleet of 200 Chery cars, with NOP navigation-assisted driving activated and zero human intervention throughout the journey, crossed the Yangtze River Third Bridge at a steady speed, marking the starting point of Chery's entrepreneurship.
On March 18, 1997, the Chery Engine Factory laid the first pile, which is regarded as the birth day of Chery Automobile. According to insiders, Yin Tongyue, Party Secretary and Chairman of Chery Holding Group, who is one of the "Eight Golden Warriors" of Chery's entrepreneurship, insisted on choosing this day to release the intelligent strategy, laying the "first pile" for promoting China's intelligent automobile industry to enter the first echelon in the world.

At the press conference that night, Yin Tongyue compared himself and Chery executives to "parachuting" factory managers. He said that during World War II, in order to ensure that the quality of parachutes was 100% qualified, the U.S. military randomly inspected parachutes by having the person in charge of the manufacturer put them on and jump out of the plane. Yin Tongyue said that he and Chery executives were the "parachuting" factory manager, who first gambled their lives and repeatedly verified until they were safe before delivering them to users. Because, "Chery must not only dare to innovate, but also engrave 'safety first' into the soul of the product."

So, how “impolite” is Chery’s intelligent strategy, which has made Chery executives risk their lives and fortunes?
Launched "Falcon Intelligent Driving", to be installed on all models by 2025
The first to arrive is the "Falcon Intelligent Driving" intelligent solution, which will be installed on all brands and models of Chery in 2025, covering all power forms including fuel, hybrid, extended-range and pure electric, and will be promoted simultaneously in the global market.
According to Gao Xinhua, executive vice president of Chery Automobile Co., Ltd., president of Chery Automobile Engineering Technology Research and Development Institute, and CTO, Falcon Intelligent Driving is centered around "precise perception, millisecond decision-making, and full-area protection" and is divided into three series: Falcon 500, Falcon 700, and Falcon 900.

Gao Xinhua, Executive Vice President of Chery Automobile Co., Ltd., President of Chery Automobile Engineering Technology Research and Development Institute, and CTO
Among them, the Falcon 500 focuses on an end-to-end large-model integrated driving and parking intelligent system, supporting functions such as high-speed NOA city memory navigation and memory parking; the Falcon 700 further improves computing power, supporting the seamless integration of high-speed NOA, city NOA, valet parking and parking space to parking space; the Falcon 900 adopts the VLA+ world model new generation intelligent driving system, with L3 autonomous driving capabilities, providing users with a higher level of intelligent driving experience.
Falcon Intelligent Driving covers all vehicle use scenarios, and the first off-road NOA is named Falcon Intelligent Driving Off-Road, specializing in off-road sections and complex scenarios. At the same time, Falcon Parking is committed to creating the strongest parking, and it can easily park in 30 seconds.
Smart car models drop to 60,000 yuan

Li Xueyong, Executive Vice President of Chery Automobile Co., Ltd.
The moment that rocked the crowd that night was when it lowered the entry threshold for smart driving models to the 60,000 yuan level.
That night, Li Xueyong, executive vice president of Chery Automobile Co., Ltd., announced the launch of the Chery QQ Ant Intelligent Driving Edition car, with an advance order price of 65,900 yuan.
Li Xueyong said that this model will be equipped with an intelligent driving system no less powerful than that of the Falcon 500: "What is equal rights? Equal rights are greater than equal rights!"
It is reported that the Chery QQ Intelligent Driving Edition car has 23 intelligent driving assistance functions, covering more than 150 parking scenarios, and supports driving assistance, active safety, parking assistance, etc.
In addition, the all-new Chery QQ model has also announced its return and will be launched at the Shanghai Auto Show.
"Chinese intelligence" accelerates its overseas expansion
It is reported that Chery Group has more than 16 million users worldwide, covering more than 100 countries and regions.
Therefore, Chery Automobile has set the strategic goal of achieving equal rights for all people, the world, all energy sources, and all scenarios through intelligence.
In order to meet the global market and full-scenario intelligent needs, Chery customizes intelligent driving solutions for different regions and has passed the EU vehicle cybersecurity management system and software upgrade management system dual certification.
At present, the accumulated intelligent driving mileage of Chery Intelligent Driving's overseas users has exceeded 4.5 billion kilometers. It is expected that by 2026, Chery's high-end intelligent driving models will be launched in the European market, fully accelerating the globalization process of "Chinese intelligence".
Yin Tongyue revealed that Chery has been deeply engaged in the field of intelligence for 15 years, and has gradually built a full-stack self-developed system covering smart cabins, smart driving, robots and other fields. Relying on 24 billion kilometers of global verification data and the "Digital Parallel Universe" simulation test platform, Chery completes 20 million kilometers of model learning and 1 million kilometers of simulation verification every day, laying a solid technical foundation for the comprehensive implementation of its intelligent solutions.
Based on this, Yin Tongyue said that Chery got up early and arrived late in the new energy era, and also got up early and arrived late in the intelligent era, but he believed that Chery would definitely catch up with the "big era" of intelligence.